Bring your device into the conversation

Mentice helps Medical Device Industry sales and marketing teams create hands-on, clinically relevant experiences around your device.

Use virtual and physical simulation to support product launches, field demonstrations, workshops, congresses, and customer conversations across regions and teams.

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Give product conversations procedural context

Medical devices are experienced through more than specifications. Handling, anatomy, workflow, imaging, and procedural context all shape how a product is understood.

Mentice brings these elements into structured virtual and physical simulation experiences, giving commercial teams a practical way to demonstrate device characteristics, involve clinical experts, and create more relevant conversations with physicians.

For physicians, the value is practical context. For sales and marketing teams, it is a repeatable way to bring the device into the discussion without reducing the conversation to features alone.

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Support the commercial journey around your device

Build relevant, hands-on product experiences across launches, field activities, workshops, congresses, and customer meetings while keeping the device connected to clinical context.

Product launch & introduction

Give customers and internal teams a structured way to experience a new device in procedural context before and during launch activities.

Field demonstrations

Bring simulation into hospital visits and customer meetings to demonstrate device interaction with relevant anatomy and workflow.

Congresses & workshops

Create focused hands-on experiences that support product dialogue with physicians in educational and event settings.

Consistent commercial programs

Create a repeatable experience across teams and regions while adapting the content to the audience, device, and objective.

Built around your device, audience, and objective

Mentice works with commercial, product, and clinical stakeholders to shape the simulation experience around how and where it will be used.

1

Define the objective

Clarify the audience, device, commercial context, and experience the program needs to support.

2

Shape the experience

Select the relevant simulation approach, anatomy, scenarios, and device interaction around the intended use.

3

Review together

Refine the experience with the customer team and relevant clinical experts before deployment.

4

Prepare the team

Support onboarding, materials, and practical setup for the teams who will use the experience.

5

Deploy and refine

Use feedback from planned activities to keep the experience relevant as programs, audiences, or devices evolve.

A field perspective on hands-on engagement

We are proud to have been trusted for over 27 years by our customers, and we continue to lead the forefront of innovation and to continuously seek better ways to help our customers succeed. We always focus on the real clinical challenges in our community to provide relevant and life changing content. Our solutions are an effective part of the crossing the chasm to ensure the physicians and patients have the most optimized procedural experience possible. Be inspired by the heroes in our story.

Milan Antić, Field Technical Engineer CRM and EP at Abbott

“The feedback is fantastic, and many implanting physicians have confirmed that the feeling of the catheter, introducer, and lead movement is phenomenal and extremely realistic. It has definitely brought a new dimension to these trainings.”

Build the experience around your device

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